So, for this one, we’ll just do a quick summary.

First off, as evidenced by what you’re seeing here, we have a brand new web site. Thanks to the fine folks over at Epidemik, we’ve got a clean, stylish new look and all sorts of new functionality.

Like a new, easier, streamlined checkout system.

In order to stay in touch with our customers better, we’ve integrated some social media as well – Facebook, Twitter, for instance.

Plus, we have a new newsletter going out in the next few weeks with possible specials and goodies for subscribers. You might want to sign up now to make sure you’re in on the fun.

In the very near future, we’ll be launching an affiliate program that will allow you to earn money back for your choir, church, or any cause you choose.

Ok. That’s it for now. But we’ll be adding more details very soon. Be sure to connect with us on Facebook, Twitter and via our Newsletter so you can hear about all the important news the moment it’s public.

And if you have any thoughts on these changes, by all means, tell us what you think in the comment section below.

This Hispanic choir whose name translates as “The Choir of Happiness” celebrated its 40th anniversary in March.

We were delighted to play even a small part of their celebration — they ordered CrossClef items as Anniversary gifts. We appreciate your patronage and hope you are enjoying your CrossClef items.

Here’s to another forty years of harmony and “Alegria”!

The new products include a number of clothing items such as tshirts, caps, beanies and wristbands in addtion to a new keychain, coffee mug and smaller necklaces.

“We’ve had these products ready for quite some time,” said company president, John Risser.

“It was time we made them available. The relaunch of the newly expanded web site provided the perfect opportunity,” Risser said.

The added items increase the overall number of available products from seven to 22.

“That’s more than a 300% increase. So, yeah, you could say we’re growing. It’s really an exciting time right now,” Risser said.

Plans for the future don’t stop there, however. Risser said there are many more items on the horizon.

“We have several new items nearly ready. Such as a beautiful pewter wall hanging,” Risser said. “But we wanted to get the relaunch set and rolling. Then we’ll keep moving forward and adding products. Stay tuned.”

Company president John Risser says the new web site will help meet the company’s goals.

“We want to be able to bring more CrossClef items to more people. This wonderful new web site will help make that happen,” Risser said.

In addition to a quicker, easier and far more streamlined purchasing process, Risser said the new site adds features and gives visitors a more rich experience.

“Not only do we have a multitude of new products, but we’ll soon have free goodies for everyone. We have new wallpaper and eCards plus buddy icons and banners for customers myspace pages or shoutlife pages.”

The site was developed by Kickstand Interactive U.S. and will be growing even more in the future, Risser says.

“We plan on adding a forum for Christian musicians, singers, choral members, worship leaders and others to connect, share stories and post announcements about their own groups,” Risser said.

“The CrossClef is all about Celebrating the union between Music and Worship. So, we’ll continue to do anything we can do to support that mission,” Risser said.